The Russian online magazine, The-Village.ru, has launched a sophisticated e-campaign using a free Android application, called “Parking Douche”, to identify and shame the worst parking offenders, East-West Digital News reported.
With this application, smartphone users can take a picture of a car which is parked illegally. Then, using their IP number, The-Village.ru creates an online banner of illegally parked cars, which is visible for all the visitors of its website.
The The-Village.ru application is gaining popularity around the world. Many users of electronic media and blogs want to introduce this application in their countries. As Alya Gabdurakhmanova, Senior Division Manager of The-Village.ru said to EWDN, because of the fact that parking offenses are a problem everywhere in the world, the-Village.ru would like to cooperate in this area with foreign websites and other potential partners.
The-Village.ru was launched in April 2010 and claims 600,000 unique users monthly.